Nigeria, a footballing powerhouse, has always been abundant with talented players who have made a name for themselves in clubs abroad. From the legendary Stephen Keshi and Rashidi Yekini to the likes of Nwankwo Kanu and Vincent Enyeama, Nigerian players have left a lasting impact in international football.
However, when it comes to the transfer market, Nigerian players often struggle to make a significant impact. This is primarily due to their reluctance to invest in professional management and support systems, unlike many of their foreign counterparts. While other players have personal staff members, including doctors, psychologists, media teams, agents, and dieticians, Nigerian players tend to handle most aspects of their careers personally.
This lack of professional guidance has translated into limited opportunities and undervalued transfers for Nigerian players. Even the current African Footballer of the Year, Victor Osimhen, faced challenges in securing a move to his preferred club, as his value dropped and he was deemed surplus to requirements by Napoli’s new coach. With the right management team in place, this situation could have been avoided, allowing Osimhen to capitalize on his talent and secure a move to a top club like Chelsea.
The issue of inadequate management extends beyond Osimhen to other Nigerian players as well. Many choose to appoint family members as their managers, leading to suboptimal career development and missed opportunities. The recent transfer window has been relatively quiet for Nigerian players, with only Ademola Lookman making headlines as he nears a move to Paris Saint-Germain. However, even Lookman’s agent has faced criticism for not doing enough to secure a move for the talented player.
It is evident that Nigerian football stars need to reevaluate their approach to career management. They must recognize the importance of investing in quality professionals who can help them navigate the complexities of the football industry. By taking deliberate steps to surround themselves with the right people, Nigerian players can position themselves for greater success and attract significant transfers.
Captain William Troost-Ekong’s move to Saudi Arabia and Ahmed Musa’s similar move indicate that urgent measures need to be taken to address the underperformance of Nigerian players in the transfer market. With immense talent at their disposal, Nigerian players should prioritize their future by seeking professional support in all aspects of their careers. Football is a lucrative business, and by making the necessary investments, Nigerian players can maximize their potential and achieve the desired outcomes.
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